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McDonalds Launches Anti-‘Super Size Me’ Campaign

HeadlineJun 16, 2004

In Australia, the McDonalds fast food chain has launched a multi-million dollar PR campaign against the new documentary Super Size Me. The film chronicles the effects of a man who ate nothing but McDonalds for 30 days. In the US McDonalds has said little about the film but it no longer offers super size meal deals.

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