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Wal-Mart Launches PR Blitz to Save Store’s Image

HeadlineJan 14, 2005

In business news, Wal-Mart has launched a massive PR blitz that charges the company’s critics are spreading misinformation about the store. On Thursday Wal-Mart ran ads in more than 100 newspapers. The store has long been criticized for its treatment of workers and for its anti-union policies. According to a study by the House Education & the Workforce Committee, over 100 unfair labor practice charges have been lodged against Wal-Mart in recent years. And the U.S. government has been forced to issue at least 60 complaints against Wal-Mart at the National Labor Relations Board. A spokesman for the United Food and Commercial Workers International Union said ” 'Wal-martization' is the single major threat to the U.S. because it means low wages, no benefits and high turnover. The future is bleak if the future of America is a Wal-Mart job.”

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