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Obama Sets Advertising & Fundraising Records

HeadlineOct 20, 2008

The New York Times reports Barack Obama is days away from breaking the advertising spending record set by President Bush four years ago. Obama has spent nearly $188 million on advertising in the general election. John McCain has spent $91 million. Kenneth Goldstein of the Advertising Project at the University of Wisconsin said, “This is uncharted territory…we’ve never seen in a presidential race one side having such a lopsided advantage.” On Sunday, Obama’s campaign announced it had raised a record-shattering $150 million in donations in September. The previous monthly record was $66 million, which Obama raised in August. Obama is the the first presidential candidate to opt out of the government financing system since its establishment in 1976.

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